Introductory description

This module looks at the role and value of innovation and technology in the business. It addresses how to manage innovation and technology at both a strategic and operational level in a business. It will also consider how to select and apply appropriate frameworks and techniques for identifying, assessing and delivering technological change at an acceptable risk.

Module web page

Module aims

Outline syllabus

This is an indicative module outline only to give an indication of the sort of topics that may be covered. Actual sessions held may differ.

• Innovation & competitive performance
• Relationship between technology and innovation
• Emergent technologies in Aerospace
• Creating an environment for innovation
• Technology strategy
• Technology management framework
• Technology road mapping
• Case studies
• Simulation

Learning outcomes

By the end of the module, students should be able to:

• By the end of the module, learners should be able to: · Explain the relationship between innovation and competitive performance and assess the business ‘conditions’ for innovation
• Demonstrate awareness of the role of technology in contributing to and supporting innovation
• Understand and develop a technology strategy to support robust business decision-makin
• Select and apply technology planning approaches and techniques (e.g. road mapping, technology auditing)
• Understand and apply a holistic framework for the effective management of technologies

Indicative reading list

• Brynjolfsson, E and A. McAfee - Second Machine Age: Work, Progress, and Prosperity in a Time of
  Brilliant Technologies, Norton, 2014
• Cetindamar, D, R. Phaall and D. Probert - Technology Management: Activities and Tools –Palgrave
  Macmillan, 2010
• Howells, J, Management of Innovation and Technology, Sage, 2009
• Moehrle, Martin, Ralf Isenmann and Robert Phaal - Technology Roadmapping for Strategy and
  Innovation: Charting the Route to Success, Springer Publications, 2013
• Phaal R., C. Farrukh , D. Probert - Roadmapping for Strategy and Innovation: Aligning Technology and
  Markets in a Dynamic World, University of Cambridge, Institute for Manufacturing, 2010
• Tolfree D. & A. Smith - Roadmapping Emergent Technologies, Matador, 2009
• Simon, P. - The Next Wave of Technologies: Opportunities from Chaos, John Wiley & Sons, 2010.

Subject specific skills

technology management, innovation, emerging technologies, technology strategy, technology roadmapping

Transferable skills

communication skills, analysis, critical thinking, strategy development