IB2B4-15 Digital Business
Introductory description
This is an elective module available to both WBS and non-WBS students.
Employ a social technical view to look at the role of technology in the workplace and business environment
Present digital business as a combination of technology, processes and social connections inside and outside organisations.
Explain how to manage information and digital media to support communication and collaboration inside organisations.
Explain how to make use of information and technology to conduct an online business
Module aims
Employ a social technical view to look at the role of technology in the workplace and business environment
Present digital business as a combination of technology, processes and social connections inside and outside organisations.
Explain how to manage information and digital media to support communication and collaboration inside organisations.
Explain how to make use of information and technology to conduct an online business
Outline syllabus
This is an indicative module outline only to give an indication of the sort of topics that may be covered. Actual sessions held may differ.
Networked enterprise
- disruptive technologies in the digital age
- value chain thinking
- context of organization
Digital workplace - communication & collaboration & Organisation
- knowledge management
- business intelligence
Digital business - e-commerce
- create your own online business
- digital marketing
Learning outcomes
By the end of the module, students should be able to:
- Define digital business as a combination of technology, processes, and people
- Explain the role of information in decision-making and how to manage it using technologies and digital media
- Understand the role of technology and managing knowledge and business intelligence in organisations
- Understand the role of technology and in operating a business online
- Demonstrate a detailed awareness of how technology is enabling and driving changes in the workplace, including changes to business models
- Discuss critically the role of technology in modern organisations and construct arguments regarding the use of digital media to support the modern workplaces
- Understand the key debates on competing technologies regarding the operating context
Indicative reading list
Reading lists can be found in Talis
Subject specific skills
Form a plan to deploy workplace technologies which is aligned with the purpose and goals of the organisation
Transferable skills
Demonstrate written communication skills.
Demonstrate oral communication skills.
Demonstrate problem solving skills.
Use appropriate information technology.
Exhibit leadership, team building and project
management skills
Study time
| Type | Required |
|---|---|
| Lectures | 10 sessions of 1 hour (7%) |
| Seminars | 9 sessions of 1 hour (6%) |
| Online learning (independent) | 10 sessions of 1 hour (7%) |
| Private study | 48 hours (32%) |
| Assessment | 73 hours (49%) |
| Total | 150 hours |
Private study description
No private study requirements defined for this module.
Costs
No further costs have been identified for this module.
You do not need to pass all assessment components to pass the module.
Assessment group A3
| Weighting | Study time | Eligible for self-certification | |
|---|---|---|---|
| Individual Assignment | 70% | 51 hours | Yes (extension) |
| Participation | 10% | 7 hours | No |
| Class test | 20% | 15 hours | No |
Assessment group R2
| Weighting | Study time | Eligible for self-certification | |
|---|---|---|---|
| Individual Assignment | 30% | Yes (extension) | |
| Individual Assignment | 70% | Yes (extension) |
Feedback on assessment
Tutors will provide individual students with detailed written feedback on their assessed coursework
Courses
This module is Optional for:
- Year 2 of UECA-LM1D Undergraduate Economics, Politics and International Studies
This module is Option list A for:
- Year 3 of UESA-HN12 BEng Engineering Business Management
- Year 3 of UESA-HN15 BEng Engineering Business Management
- Year 4 of UESA-HN13 BEng Engineering Business Management with Intercalated Year